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Oct 94 min read
Maximizing Your Digital Marketing Strategy During India's Festive Season
Promoting products or services digitally during India's festive season is crucial for businesses to tap into heightened consumer...
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Oct 34 min read
Online Conversion Tracking vs. Google Ads Offline Conversion Tracking
Online Conversion Tracking vs. Google Ads Offline Conversion Tracking: Benefits and Impact on Your Business Tracking conversions...
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Sep 134 min read
How to Set Up Prospecting and Remarketing Campaigns (Full Funnel Strategy) on Google Ads for an Indian Ecommerce Brand
In today's competitive landscape, building an effective full-funnel marketing strategy using Google Ads is crucial for ecommerce brands....
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Sep 93 min read
Why Remarketing Campaigns Are Necessary for Businesses
In today’s digital landscape, getting visitors to your website is only the first step. Many users leave without completing the desired...
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Aug 63 min read
Why Calculating Customer Lifetime Value is Crucial in Ad Management: Insights and Examples
In today's competitive marketplace, understanding the value of your customers is more important than ever. One key metric that helps...